Ford Trucks, winner of the IToY Award in Hannover with its F-MAX in 2018, returns to IAA Transportation with zero emission, technologies and innovations that will advance towards cleaner environment in production, design, and product development.
A statement by Brand Manager, Coscharis Group, the franchise owner of Ford brands in Nigeria, Felix Mahan, said that Ford’s only heavy commercial vehicle global brand Ford Trucks would unveil its up to date position at 2022 IAA Transportation, the world’s leading trade fair for mobility, transport, and logistics, taking place from September 20 to 25, 2022 in Hannover.
According to him, the company would showcase the international award-winner F-MAX and present its CO2-neutral transport solutions roadmap, also new specifications and features, bringing connected mobility technologies to Ford Trucks customers, offering more convenience and greater efficiency.
“As an innovative brand that has the purpose of ‘to be the road mate’ that cares about customers and makes their businesses thrive, we focus on the future and prioritize R&D efforts on bringing next-generation technologies to the market.
“The transition of heavy commercial vehicles to zero emissions is critical for a sustainable future. Therefore, our objective is mainly to contribute to reducing operating costs and CO2 emissions in road transport while increasing fleet productivity. We look forward to presenting our innovations in line with our zero emission mission and new connectivity technologies that will thrive our customers’ businesses,” says Serhan Turfan, Vice President at Ford Trucks.